User’s Manual for ApplyLeads v. 3.2

For Unix and Windows

 

 

ApplyLeads 3.2 Email List Manager

Copyright 2001-2004 ApplyMarketing.com

All Rights Reserved

To purchase or view a live demo visit http://www.applytools.com/applyLeads.html .

 

 

 

 

                   How to use this manual:

 

                                    This document has been designed as a reference for users of ApplyLeads, whether installing or troubleshooting. You may click on the quick links below to jump to a section. Professional users can contact us at any time for assistance in installing or troubleshooting.

NOTE: You may also refer to the “INSTALL.doc” file that was bundled with the distribution for complete installation instructions.

 

 

          Glossary of Terms

          Log-in Page

          Home Page

          Sending a Newsletter

          Viewing Message Archives

          Viewing E-mail Replies to your outgoing newsletters

          Viewing and searching your subscriber directory

          Adding a single member to your list

          Adding multiple members to your list at once

          Removing a single member from your list

          Removing multiple members from your list

          Banning and un-banning members from your list

          Inviting members to your list

          Editing your software/hardware configuration and preferences

          Setting your demographic questions

          Clearing your subscriber list

          Viewing your statistical reporting feature

          Resetting your statistical data

          Getting your signup-page code to put into your web pages

          Getting your unsubscribe-page code to put into your web pages

          Downloading your subscriber/unsubscriber lists to your desktop

          Exporting your data to Microsoft Excelä

          Changing Your administrative password

          Importing data from an external file into ApplyLeads

          Backing up your data to a safe place

          Restoring your backed-up data

          Printing the contents of the current page

          Where to report bugs

          Contribute your suggestions for future improvements

          Technical support options

          Visit our Website

          About ApplyLeads

 

       

 

 

 

Glossary of Terms

 

ApplyLeads v3.2

 

The product name of this email list manager.

 

 

Email List Manager

 

A permission based marketing tool.  A software product or service that allows the user to manage opt-in email lists from one central location.  Members typically opt-in through a website and the administrator may later contact these opt-in members by publishing newsletter announcements from the manager to the entire list of opt-in members.  The email list manager provides functionality to maintain a clean updated list of qualified opt-in members.

 

Opt-in

 

Typically placed at the end of an internet form, the process where by a website visitor voluntarily clicks on a box to join an email list.  The subscribe box is defaulted to unchecked and the visitor must perform an action to join.

 

 

Opt-out

 

Typically placed at the end of an internet form, the process where by the website visitor is defaulted to subscribe to the list.

The subscribe box is defaulted to checked and the visitor must uncheck the box in order not to join the list.

 

 

 

Subscribers (Net Subscribers)

 

In ApplyLeads this always apply to “Total Net Subscribers” which is the total number of subscribers minus total unsubscribers. The formula is calculated as follows:

 “Total Net Subscribers = (Total Subscribers) – (Total Unsubscribers)”

 

 

Unsubscribers

 

In ApplyLeads, unsubscribers always refers to the total number of members who are removed from the list, through both the unsubscribe function and by the administrator.  The formula is calculated as follows:

“Total Unsubscribers = (Total Subscribers) – (Total Net Subscribers)”

or

“Total Unsubscribers = (Total Subscribers) – [(Total Subscribers) – (Total Unsubscribers)]”

 

 

Total Subscribers

 

In ApplyLeads total subscribers always refers to the total number of members who have joined the list since inception.  This total includes all members who were later removed or unsubscribed. The formula is calculated as follows:

“Total Subscribers = (Total Net Subscribers) + (Total Unsubscribers)”

or

“Total Subscribers = [(Total Subscribers) – (Total Unsubscribers)] + (Total Unsubscribers)”

 

 

Attrition Rate

 

This is the percentage of members in the list who drop out, as compared to the total number of subscribers.  The formula is calculated as follows:

“Attrition Rate = [(Total Unsubscribers) / (Total Subscribers)] x 100”

 

 

Retention Rate

 

Retention rate is defined as the percentage of members who stay with your list and do not unsubscribe from the list. The formula is calculated as follows:

Retention Rate =  “[(Total Net Subscribers / Total Subscribers)] x 100”

 or

“Retention Rate =  100 - Attrition Rate”

 

 

Dedicated Server

 

A server that is used entirely for your website address and is not shared with other sites.

 

 

ApplyLeads Log-In Page:

 

 

The log in page is where the email administrator enters their password to log into ApplyLeads email list manager. If you have forgotten your password and you are familiar with perl you may go into the script and retrieve it, if you are not familiar with perl you must contact us at http://www.ApplyTools.com.

 

 

 

ApplyLeads Home Page:

 

 

 

 

After you have logged into ApplyLeads, the home page welcomes you with Totals and Trends about your e-mail subscribers.  Total net subscribers on shown on the home page since inception, this month and today.

 

Right below, total unsubscribers on shown on the home page since inception, this month and today.

 

A graph of total net subscribers for the current year is shown to present a graphical representation of the data.

 

The attrition rate, or drop out rate is also show to provide a quick glimpse of the percentage of members who leave the list.

 

System Information is also provided by listing today’s date, the date of your last back up, and the date of the last log in. 

 

The top left of the screen shows the date and time for which your server is set.  This time is generated based on the physical location of the server that is hosting ApplyLeads.

 

At all times you may look at the bottom left hand corner of your browser to view total subscribers and the current date.

 

To the left are your navigational options to help you administrator and manager your list.  At any point you may click on the ? that appears next to specific sections in ApplyLeads which provide a summary about that section.

 

 

 

Mailing

 

 

Send A Newsletter

 

 

 

The “Send A Newsletter” section is the area in which you will spend the majority of your time in ApplyLeads. Here you will take advantage of the robust sending capabilities available. You will create, preview, test, target, and send your newsletter or announcement. Before you broadcast a newsletter to your members, you may want to customize your layout.  Much of this customization is done is the “Change Preferences” Section.

 

Applyleads is capable of sending up to 100,000 e-mails safely and quickly.  Sending thousands of e-mails is a resource intensive process, however, and for those of you who rent server space from a Web host, you should first check with your Web host to determine if they have limited the number of e-mails which can be sent through their server at once. In general, your Web host might complain if you send out 10,000 e-mails every day, but smaller newsletter will usually pass by unnoticed.

 

 

 

Customizing your Newsletter Layout

 

All of your layout customization will be done in the “Change Preferences” section. The following mail attributes are set in that section:

1.      Return email address

2.      Subject line

3.      Header text

4.      Footer text

5.      Unsubscribe information and One-Click Unsubscribe feature

6.      Refer-a-Friend viral component

7.      Send e-mails as text or html

 

Once these preferences have been set and saved, they will remain in effect until you change them.

 

 

 

 

In choosing whether to send your e-mails as plain text or HTML code, there are some things to keep in mind. Let’s review some of the strengths and weaknesses of either format:

 

HTML Mail

 

Pros:

 

1.      Allows images for a lush, visual display in newsletters

2.      Allows creativity in type fonts, colors and sizes

3.      Allows dynamic content, including Java Script and Vbscript

4.      Allows advanced formatting capabilities with Cascading Style Sheets

5.      Best for entertainment, or otherwise informal news lists

 

Cons:

 

1.      Not compatible with all e-mail clients, may display as gibberish

2.      HTML links may load improperly for some users

3.      Images may take very long to load for users with low bandwidth

4.      Many people distrust HTML mail because it can contain viruses

5.      HTML mail is considered improper for professional e-mailings.

 

 

Plain Text Mail

 

Pros:

 

1.      Compatibility in all e-mail clients ensures display predictability

2.      Generally immune from viruses and trojan horses

3.      Loads fast in all e-mail clients

4.      Considered the de facto standard for professional correspondence

 

Cons:

 

1.      Lacks style, all mail defaults to system font type, color and size

2.      Does not support images, advanced formatting or scripting

 

 

In general, professional e-mails are only sent in plain-text format, while entertainment-oriented e-mails are sent, occasionally, in HTML format. You must decide which format best suits you.

 

Before ever sending an e-mail to a subscriber, use the Preview Message and Send Test Message functions to test different combinations of settings, to produce the e-mail display that most fits your subscribership.

 

And remember that different e-mail clients display e-mail differently, and have different capabilities. What looks great in one might look terrible in another.

 

Composing your Mail

 

Once you are comfortable with your layout preferences, you may enter your newsletter body text in the first box that appears after selecting  “Send A Newsletter”. There is no limit to the message size you may compose.

 

Once you have entered your message in the text box (in either text or html code, depending on your preference settings), click the “Preview” button to move to the next screen, a screen shot of which is below:

 

 

Previewing your Message

 

 

This section displays your message as it will appear in outgoing e-mails, so there are no surprises. It automatically fills in all your header, footer, and other information that will go out with your mails. Once you have looked over the message, you may now click “Send” to actually send out the messages to your subscribership. Or, you may take advantage of any of the other features available, listed below.

 

Sending Targeted E-mail

 

Targeted mail means sending e-mail only to segments of your list, depending on the characteristics of that segment. For example, you can select to target only persons 50 years of age or older, meaning that the program will only send the current message to subscribers 50 years of age or older.

 

Let’s say you run a family newsletter that appeals to both mothers and fathers. You have a special offer you’d like to announce in your newsletter. The special offer is for a Father’s Day sale that is happening at your store. Ideally, you’d like to only send this announcement to the women subscribers on your list, so they will be able to surprise their husbands with your products. This is simple to do with ApplyLeads. The screen shot below shows how you would accomplish this:

 

 

Simply click the “Targeted Mailing” checkbox to enable target mailing. At this point, ApplyLeads expects you to now select a category to target. Since you want to just send to females in this case, you select “Female” from the Gender drop-down menu. Now, when you click “Send” above, your mail will only be sent to the females on your list.

 

If you decide to disable targeted mailing (and send mail to everyone on your list), just empty the “Targeted Mailing” checkbox. When you receive your “Sent Message Report” via e-mail later, it will note your demographic target.

 

 

You must be collecting full demographic information in order to target by demographic segment. Any members on your list who have not indicated the relevant demographic information (e.g., male or female) will not receive the e-mail.

 

 

Sending a Test E-mail

 

You may also send a test e-mail of your current message to yourself, the administrator e-mail address in the Set Preferences section. This e-mail will appear exactly as your members will see it. Use this section to ensure the quality of your e-mails.

 

Spell Checking your Message

 

You may check the spelling of your message by clicking the button “Check Spelling”. Here, the software will check the body of your message text against your user dictionary. The spell checker will prompt you to either correct words, or add them to your personal dictionary. Words you add to your dictionary will be recognized in the future as correct.

 

Sending the Mail

 

Once you have clicked “Send”, and confirmed that you wish to send the mail, a new screen will load as depicted below. A graph will appear, indicating the progress of the mailing. Once the green bar has grown to it’s full width, you will see a graphic which says “Mailing Complete”. Note that if you are only sending a few emails out, you may never even see the graph— the e-mails were sent before the graph could be loaded.

 

 

Never press Refresh on your browser while ApplyLeads is sending mail! This could cause multiple copies of your newsletter to be sent out to each of your members! If the graph appears to lock up, press the “Update” button below the graph to get it moving again.

 

While ApplyLeads is sending the mail, you are free to do other work on ApplyLeads or elsewhere on your computer, and the mailing will not be interrupted. However, never start a new mailing until the last mailing has completed.

 

For those of you who run your own servers, keep in mind that the mail sending process will be running in the background until the mailing is complete, so do not kill any unfamiliar processes, as they may well be ApplyLeads working. You can view the ApplyLeads mailing process with the ps command in UNIX.

 

 

If, while you are sending mail, there is some interruption to your desktop computer (e.g., the power in the house goes out, or you accidentally unplug the computer), the mail will still be sent out normally.

 

 

Message Management

 

You know your mail has been sent when the “Mailing Completed” graphic appears on the Send page. If you have already closed that page while the mailing was still going on, there are two other ways to get information about the mailing:

 

1.      Sent Message Report

2.      Message Archive

 

Sent Message Report

 

When ApplyLeads is finished sending your mail, it will let you know by sending you a “Sent Message Report”. This is depicted below:

 

 

This e-mail gives you various information about the previous mailing:

 

1.      Number of Recipients

2.      Start Time

3.      Finish Time

4.      Demographic Target, if any

 

The “Sent Message Report” is sent to the administrative e-mail address listed in the Set Preferences section.

 

You should make great efforts to keep your list legitimitely opt-in. That is, never include people onto your list who didn’t actively select to be on the list. Also, make opting-out (giving your subscribers an easy way out of the list) simple for your members. This isn’t simply good moral advice, it’s good business advice—you can get into serious trouble for spamming—sending e-mail to people who did not actively request to be on your list. As of this writing, US congress is debating whether to enact law that will establish criminal and civil penalties for sending spam. It is up to you (refer to the ApplyLeads License) to be sure that you follow the guidelines for proper e-mailing.

Luckily, ApplyLeads makes ensuring a spam-free list easy. Our double-opt in feature guarantees that all subscribing members are authentic. Our One-Click Unsubscribe makes it a snap for an unhappy member to leave your list. And the E-Mail Replies function lets you unsubscribe members who reply directly to your newsletter e-mail address, trying to unsubscribe. Again, it’s up to you, but the price of spamming can be high, and the reward is generally very low. Take our advice and don’t do it.

 

 

Message Archive

 

The message archive contains every message you have ever sent. See the section in this document (below) on the message archive for more information.

 

 

View Archives

 

 

 

This section was created so that you could retain a historical record of the newsletters you have sent out in the past. In the large view, you will see the following information:

 

View:  Allows you to view additional detail about the archived message listed.

 

Remove:  Allows you to delete the archive from the list  (You will be prompted to confirm your request to remove that archive).

 

Recipients:  The total number of members that received that particular message.

 

Date: The month, day, year as well as the time in which the message was completed.

 

Subject:  The subject of the newsletter that was sent out.

 

Viewing Message Details

 

In order to view details about the archived message which was sent you may click on “View” to retrieve the following information:

 

Date: The month, day, year as well as the time in which the message was completed.

 

Title: The subject line of your message.

 

Recipients: The total number of subscribers who received this message.

 

Start Time: The time the email was started

 

Finish Time: The time at which your server had completed the mailing the massage to your members.

 

Message Header: The text which you had inserted as the header of the newsletter (this typically may include an advertisement from you, or a general message).

 

Message Body: The body text of the newsletter.

 

Message Footer: The text which you had inserted as the footer of the newsletter (this typically may include an advertisement from you or a general message, as well as refer a friend functionality)

 

Unsubscribe instructions:  (Bill currently this is not showing up in the archive) The URL or email you would like your member to use in order to unsubscribe. 

 

It is highly recommended that you add clear unsubscribe instructions with each broadcast email.

 

 

 
 
View Replies and Bounces

 

 

 

This section of ApplyLeads will depend on some settings and installed modules to properly display the emails. In order to ensure the proper function of this section please complete the following steps.

 

 

ApplyLeads does not require the Net::POP3 module to SEND emails, only to RECEIVE emails.

 

 

Step 1. Go to “Change Preferences” section and enter an email address and email password in all sections that require an email.  It is highly recommended that you create a special account just for bounce backs and replies.  The number of messages may become overwhelming.

 

Step 2. Verify that you have the Net::POP3 module properly installed on your server.  You may do this simply by clicking on the section “View Bounces/Relies” .  If you do not receive an error then your server most likely has the module installed.   Installing this module is not something you may do unless you are running your own server or a dedicated server and have root or administrator access to the webserver.  If you are running on a shared host you will need to contact your hosting company and request an install of the NET::POP3 Module for your account. 

 

Step 3. Test your bounce back reply functionality by sending an email to the email address you specified in the “Change Preferences” Section.

 

This section of ApplyLeads works like an actual web based email.  You have the ability to view, open, read and delete messages that are sent back to you from your subscribers.  This section allows you to unsubscribe a member directly from this section without having to navigate between  Remove Member” and “View Bounces/Replies

 

Because you are directly connected to your email account, if you delete all messages in ApplyLeads it will delete all messages in your actual email account and vice-versa.

 

 

Below is a description of the sections.

 

Read :  Allows you to read the email message

 

Delete Message : Allows you to delete the email message

 

Unsubscribe : Allows you to remove “unsubscribe” the member directly from this section.  This will count towards your unsubscribed number and will indicate “removed by admin”

 

From : the email or name the message is from

 

Subject : the subject of the email

 

Date/Time: the day, month, year and time the email was received.

 

There is also a delete all button which allows you to delete all email messages from this account.

 

 Because you are directly connected to your email account, if you delete all messages in ApplyLeads it will delete all messages in your actual email account and vice-versa.

 

 

 

 

Member Management

 

 

 

 

 

 

 

 

View/Search Members

 

 

 

One day you may have to locate an individual member in a list of thousands, or list all members from a certain country. This section allows you to do that, by searching your subscriber records in three different ways:

 

View Recent- Allows the administrator to view total, today’s, and this month’s members.  The current day and month here are generated dynamically.

 

View by Month of - Allows the administrator to view any month of the current month and up to five years in the past. After five years the data remains but you loose ability to search those records.

 

Search Category – This allows the administrator to search on a number of different searches by the following criteria:

 

1.      ID Number

2.      Email

3.      Name

4.      URL

5.      Phone

6.      Gender

7.      Age

8.      Address

9.      City

10.  State

11.  Country

12.  Zip            

 

You may also combine any of the above search criteria and specify month and/or year by using the “View by Month” search.

 

 

 

If you choose not to collect full demographic information you will be limited to searching by email or id number.

 

 

Add Member

 

 

 

This section allows you to add a single member at a time and all available demographic data. If you accidentally type an improper e-mail address into the form, ApplyLeads will notice and send you back to correct the problem.

 

It is the responsibility of the administrator to ensure all members have opted into the list, and have readily available means for opting-out at any time.

 

 

Add Multiple Members

 

 

 

This section allows the administrator to add multiple e-mails (up to 2000) at one time.

This feature in ApplyLeads is very robust— while it is adding the e-mails, it is simultaneously checking the following:

 

1.      Matches all emails against the each other to ensure there are no duplicate emails within the list you are adding.

 

2.      Matches all emails against the emails already in ApplyLeads to ensure none of the emails you are entering already exist in the list.

 

3.       Defaults to checking the list you are adding against the unsubscribe list to ensure you are not re-adding any members who have previously requested to unsubscribe.

 

4.      Counts to see that you are adding less than 2,000 emails at one time.

 

 

 

This section was created to alleviate any concerns that the list you are adding contains duplicates, members who already exist or have unsubscribed.

 

Please be patient. Once you click “Subscribe All”, the process of adding multiple members may take from 1 minute to 30 minutes based on the speed of your server.

 

Before you submit your members you should check the following:

 

1.      All members are added with a carriage return after the name just as it appears in the example e-mails.

2.      That you have deleted the sample emails before you submit the list.

 

Matching Against Unsubscribe List

 

            Check the box labeled “Match Against Unsubscribe List” to have ApplyLeads automatically run your list past the Unsubscribe list. Any e-mail addresses you have entered that appear on the unsubscribe list will not be added to the list.

 

            Getting a count of all e-mails

 

                Check the box labeled “Get a count of e-mails” to have ApplyLeads count the number of e-mail addresses in the field.

 

Remember, it is the responsibility of the administrator to ensure all members have opted into the list.

 

 

 

Remove Members

 

 

 

This section allows you to remove a single member either by the ID number or email address.

 

This is necessary if your member ignores all self unsubscribe methods and contacts ApplyLeads with a request to be removed.

 

Emails removed in this way are noted as “Removed by Administator” in the unsubscribe section.

 

 

 

Remove Multiple

 

 

 

This section allows you to remove up to 2,000 memebers at at one time, by email address. 

 

This is necessary if many members ignores all self unsubscribe methods and contacts ApplyLeads with requests to be removed.

 

Emails removed in this way are noted as “Removed by Administator” in the unsubscribe section.

 

 

 

 Member Blacklist

 

 

 

This section allows the administrator to ban or blacklist an individual email from entering the list. The banned emails are listed in order by date. If you later wish to lift the restriction to your list you may reinstate the member.

 

This feature does not effect members which currently exist in the list, this will only prevent an email from being entered from after the time the administrator sets the restriction.



 

 


Invite Members

 

 

 

 

This sections allows the user to compose an email and invite up to 10 friends at a time to come and join the list.  

 

It is the responsibility of the administrator to provide a proper subject line and remove instructions sending invitations.

 

 

 

Change Preferences

 

 

 

 

The “Change Preferences” Section allows the administrator to customize all aspects of ApplyLeads, from the email layout to message delivery options.  This section should be completed before continuing on with ApplyLeads.

 

In this section, the administrator may

1.      Set to send email out as either plain text or html. In general, it is recommended you send out e-mail as plain text, as this tends to look more professional and be compatible with all e-mail clients.

 

2.      Choose between double opt (sends confirmation email which requires the member to confirm twice before subscribing) in or single opt-in (requires no second confirmation from member joining the list).

 

3.      Set to collect only emails or extended demographic questions ( actual questions must be chosen at the “Demographic Questions” section).

 

4.      Set what your subscriber sees in the “Email From Field” .

 

5.      Set default subject headings.

 

6.      Set default footer text (the text that appears before the body of your message).

 

7.      Set default footer text (the text that appears after the body of your text)

 

8.      Customize unsubscribe instructions. This includes any unsubscribe info, including the web page that you have put the unsubscribe box on.

 

9.      Decide whether you want the one-click unsubscribe link to appear in the bottom of your emails. This allows your users to unsubscribe with a single click.

 

10.   Enter the POP email to use with your list (Note. Due to the potential number of emails it is highly recommended that you create a special email account , typically lists@yourdomain.com, for use with ApplyLeads). This is the e-mail that the newsletter will be sent out from. It should be a working e-mail box to receive replies, but it does not have to be. Don’t confuse this with the administrator e-mail, which is your personal e-mail address.

 

11.  Set your administrator e-mail. This is the e-mail that receives Sent Message Reports, test Newsletters, and other administrative reports.

 

12.  Set root directory, meaning the main web address of your site. If your site is joesplace.com, this would be “http://www.joesplace.com”.

 

13.  Set root path, meaning the file path to your root web directory. This is usually something like “/usr/local/apache/users/home/yourname/yourdomain.com/www”.

 

14.   (UNIX only) Set the sendmail path. Sendmail is a Unix program that distrubes the e-mails out onto the network. Ask your network administrator where Sendmail is located. It is almost always located at “usr/sbin/sendmail” or “usr/lib/Sendmail”.

 

15.  (Windows NT Only) Set the domain of your mail server. This usually looks something like “http://mail.yourdomain.com” . Ask your network administrator what the sub-domain of your mail server is.

 

If you have a problem with ApplyLeads in the future, 95% of the time it will be because one or more of your preferences are set incorrectly. If you have doubts they might be incorrect, contact us and we will walk you through the process.

 



 

Demographic Questions

 

 

 

 

In order to collect demographic questions you will need to select “Collect Full Demographics" from the “Change Preferences” section.

 

After you have selected to collect Extended Demographics, new members will be sent to the demographic questionnaire. You may select which of the pre selected demographic questions will appear on the demographics questionnaire (by the time the new member reaches the questionnaire, you have already collected his/her e-mail address). Simply check the box next to each category to activate that demographic. 

 

You also have the ability to make any of the pre-selected demographic questions required for your member to answer in order to subscribe.  Once you have selected which demographics you would like to ask and which questions are required click save.

 

The demographics page will be updated automatically.

 

Currently ApplyLeads supports the following pre-selected demographic questions:

 

Full Name:

Address

City

State/Province

Postal/Zip Code

Country

Phone

URL

Gender

Age

 

You may request additional custom demographic questions by contacting us through http://www.applytools.com

 

 

 

Clear All Members

 



 

 

This section will delete all members  from the list permanently (though back up files will not be affected).

 

 

It is highly recommended that you ALSO use the “Reset Stats” section of Applyleads so that all of your statistics are reset as well as all your members cleared.



 

 

Statistics

 

 

 

 

Stat Reports

 

 

 

In this section the administrator may view statistics pertaining to the members who have subscribed to the list.  This includes:

 

total subscribers

 net subscribers

total unsubscribers

attrition rate

 

If the administrator decides to collect extended demographics in “Change preferences” and set which questions to ask in demographic questions” the administrator also has access to additional information about subscribers including:

 

-Email Domain

-Gender

-Web Site Affiliation

-Country

- Age

 



Reset Stats

 



         This section will reset statistics that might have been left over from deleted members, such as unsubscribe data. This will only affect statistics for the current year.

 



Cut-And-Paste Code

 

 

 

Get Signup Page Code

 

 

 

This is the section where you obtain the subscribe code to insert on the html pages of your site.  Simply find the place in your code where you want the subscription box to appear, and insert the code. You can place the code in as many pages as you'd like. The code seems rather long because we've included code to ensure you get a valid, usable e-mail address every time.
Once you've copied this text directly into your web page, the subscription box will appear when the page is viewed in a browser. An example of the subscribe box is located in this section.

 

 

To increase conversion is recommended that you place the subscribe code on each page of your site.

 

 

 
 
 
Get Unsubscribe Code

 

 

 

This is the section where you obtain the unsubscribe code to cut and paste into your web page. When your members enter their e-mail here, they will be removed from the list, and sent to your Farewell page.  Emails removed from this method are displayed as “Removed” in the unsubscribe section of ApplyLeads. Simply find the place in your code where you want the unsubscribe box to appear, and insert the code. The code seems rather long because we've included code to ensure you get a valid, usable e-mail address every time.

 

 

 

It is recommended that you create a special page for your unsubscribe code so that users don’t become confused with the subscribe box.  Also you should include the path to this page in your unsubscribe instructions in “Change Preferences”.





 Data Management

 

 

 

Download Lists

 

 

 

This section allows the administrator to download both the subscribe and unsubscribe lists.   In this section you may download the following files:

-Subscribed Members (e-mails only)

 -Subscribed Members (e-mails and demographics)

-Unsubscribed Members

 

The data is prepared in a text file.

 

 

It is highly recommended that you periodically download both your subscribe and unsubscribe lists so is need be you may import both lists in the eventuality of data losss.

 

 

 

Export Data to Excel

 

 

 

 

This section allows the administrator to export the subscribe list only to excel format for easy manipulation and data analysis.

 

Simply follow the instructions located on the page.

 

 

Import Data From File

 

 

 

This section allows the administrator to automatically import e-mails in a few seconds from a text file (in delimited format) into your e-mail list with a few easy steps.  Follow the instructions on the page to import your data.  This function requires the use of an FTP client.

 

If you'd like to import more than just e-mails from a text file, skip these steps, and go to the section below named "Extended Demographics Import", where you can send us the list to be manually imported.

 

 

Change Password

 

 

 

 

This section allows the administrator to change the password to access ApplyLeads.  You must enter the previous password in order to complete this function.

 

 

Back Up Data

 

 

 

This section allows the administrator to back up the data in ApplyLeads in order to restore the data to that point at some later point in time if data lose should occur.

 

It is highly recommended that you back up data as often as possible.





 Restore Data

 


This section is very important for those who experience a problem and need to restore their data. By using this feature, Applyleads will restore the system to the point of the last moment in time which the administrator executed the “Back Up File” function.

 

 

 

This feature will restore the exact point at which you last saved your data so, if you know that your data was corrupted at the last point of back up do not restore.

 

 

 

Print This Page

 

 

This allows you to print the current displayed page of ApplyLeads with a single click. You may also enter your browser’s File menu and select Print…. This is just a quick method of printing the page.

 


Log Out

 

 

 

Clicking on this link will take you to the log-out page. Click the “End Session” button to log out.

 

 

Development

 

 

 Report A Bug

 

 

 

 

This section allows all users to quickly and easily report a potential error with
the program. The form will automatically fill in all the relevant information it can find about your computer set-up. This information will help us diagnose your problem.

 


Please be as explicit as possible when reporting bugs. Because of the complexity of ApplyLeads, there can be any of several root causes for a problem that seems simple, and we need as much information as possible to help determine the cause of the problem.

 

Please include the following information in any bug report:

 

1.      What you were doing just before the bug occurred.

2.      Describe the exact behavior of your computer during the bug (e.g., did the screen go blank? Did the page only load halfway?). Was there an error message? Any unusual behavior?

3.      What you did to try to solve the problem (e.g., if it wasn’t sending mail, did you check the correct path to sendmail?).

4.      Whether you have had the problem before, or any problems that might be related to this one.

 

In other words, don’t say “The mail doesn’t work.” Instead, describe exactly what happened as best you can, in order to help us fix the problem right away.

 

 



Suggestion Box

 


 

 

This section allows the user to rate ApplyLeads and offer suggestions on possible upgrades or enhancements to ApplyLeads.

 

All your suggestions are reviewed, and greatly appreciated.

 

 

 

Technical Support

 

 



          If you are using the free version of ApplyLeads, all technical support questions must be submitted through the message board located at ApplyTools.com. 

 


If you have purchased the fully licensed professional edition, you may use the contact form or call our technical support number located on the web site.

 

 

Developer Website

 

This section contains a link to http://www.ApplyTools.com, the manufacturer and developer of ApplyLeads v3.2. ApplyTools.com offers many different web tools similar to ApplyLeads.

 
 
About ApplyLeads

 

 


This section contains version and copyright information about ApplyLeads.

 

 

 

ApplyLeads 3.2 Developers Notes

 

 

            About ApplyLeads

 

            Applyleads v3.2 was written in Perl 5.xx